VANITEE X UBER X OPI
On 10th May 2015, our Vanitee team trooped down to Uber’s office on 20 Martin Road feeling very excited for the long-awaited #UberMANI! We had the privilege of collaborating with both Uber and Opi to bring manicures to mums all over Singapore. For this event, Uber will be providing drivers, Opi will be providing nail polishes and we will be providing our friendly manicurists! Between 11am-3pm, Uber users simply need to open the Uber application and toggle over to the “UberMANI” icon at the bottom of the screen and set location. Simple!
Early in the morning, our Vanitee team set up the standing banner right next to the big UBER logo in their office! #TeamVanitee! Looks pretty good eh?
Uber sure knew how to make sure we were all well-fed as they provided us and our manicurists with a large variety of snacks and drinks while they briefed us regarding the event. (Thank you Uber!)
This is a group shot of our (not all!) manicurists in front of the Uber logo! They were all very excited for the event to begin as they were eager to impress the mothers with their professional manicure services!
The moment the clock strikes eleven, each #UberMANI team which consisted of one of our Vanitee manicurist, one Uber driver, one Uber staff and one of our Vanitee crew, drove off to their allocated location, heading towards their first manicure mission.
All the Uber drivers were allocated to different parts of Singapore from Bukit Timah all the way to Marine Parade. This is to ensure that mothers all over Singapore will get to experience #UberMANI and that the service would arrive within minutes! During the car ride, each #UberMANI team waited eagerly for their phones to send a notification as this means that someone around the area has requested for a manicure service.
Sure enough, once #UberMANI was switched on, we were getting requests non-stop! Just take a look at all the happy mothers that our Vanitee manicurists managed to serve on that day! #nonstop
One thing that was consistent throughout the entire event was definitely the satisfied smiles on all the manicured mothers’ faces! It was really heart-warming to know that many of the #UberMANI calls were made by fathers, husbands and especially their children! They all wanted to surprise the mums this Mothers’ Day by pampering them with a surprise manicure session. It was definitely a one-of-a-kind mothers day surprise for many of them. Mission Accomplished!
Of course, this event wouldn’t be able to run so smoothly without Vanitee’s professional Manicurists who graciously offered their service for this event! Not only were they awesome enough to help out for this event, they delivered very friendly service and high standard manicures to each and every one of the mums. All the mums were very impressed by their manicures. Therefore, Vanitee is proud to say that all our beauty artists are most definitely passionate about what they do and will be able to provide results and satisfaction to all customers! Once again, here is another shout out to all the manicurists who took part in #UberMANI namely, Cyndi, Cindy, Winnie, Atastic (Li Ting), Nana, Felicia, Lynn, Joyce and Jocelyn. Thank you very much and Vanitee is proud to have you on board with us! We look forward to more events in the future! Take a look at some of the photos of Vanitee’s manicurists in action!
Other than Vanitee’s manicurist, we would also like to thank Uber! They provided us with the most efficient and responsible Uber drivers for the event! They were alert and knew the way around the area very well. Every family was very impressed and shocked by how fast each #UberMANI teams were about to reach their houses upon confirmation. The first thing they asked the #UberMANI team was “How did you get here so fast?!” Well, the wonders of Uber 😉
And not forgetting the Uber staffs who tagged along each car. They were competent and supportive! It was a delightful time working together with them and Vanitee definitely hope to have more collaboration with Uber in the future. #UberMassage? #UberFacial? #UberPedi?
Manicurists check, drivers check, who else are we missing here? The important nail polishes! OPI has proudly sponsorted both Vanitee and Uber with their latest NEW infinite shine gel effects lacquer system nail polishes! This collection definitely got many mothers’ attention as it saves the trouble of them having to go down to a nail salon and spend one hour getting gel manicure! In addition, they will be able to remove the nail polishes themselves without having to visit a salon. Definitely the best of both worlds! All the mums fell in love with the intense, gel-like shine of the nail polishes instantly. (Note to self: I ought to get some for myself too)
Before I end this post, I would also like to thank Frederique Covington, the international Marketing Director @Twitter for the special shout out on her twitter account! She was our last #UberMANI customer of the day for my #UberMANI team! We really enjoyed the warm welcome and gracious hospitality extended to us! (Including her two lovely children and dog) Happy mothers’ day to you!
Last, but definitely not the least, I am ending this post with a photo of our Vanitee team together with Jessica Hershfield, the Marketing Manager of Uber who helped made #UberMANI possible! Thank you!
Once again, Happy mothers’ day to all the mothers in the world! We hope that through #UberMANI, we managed to put an extra wide smile on all the manicured mothers’ faces
Remember to like UBER on facebook and follow UBER on instagram
Remember to like OPI on facebook and follow OPI on instagram
Remember to like VANITEE on facebook and follow VANITEE on instagram
Not forgetting our lovely VANITEE manicurists! BOOK AN APPOINTMENT WITH THEM TO EXPERIENCE IT FOR YOURSELF! HAPPINESS GUARANTEED 😀
Don’t forget to share with us your #vanitee looks on Instagram (@ilovevanitee) or Facebook